TwoCentSports Drumbeat

TwoCentSports Drumbeat Proposal
Griffin Taylor, Derek Echeverria, Joe Gibbs

Strategy

What’s the goal?

To create a social network where young sports writers, fans and social media users exchange ideas and produce content which offers a fresh take on the world of sports. The opportunity we offer is for contributors to have its two cents matter without having to wait for the aid of a media conglomerate, and members to receive a fresh angle not heard every day. without having to wait for the aid of a sports media conglomerate. The site will double as a social network where young sports fans can hang out and exchange ideas.

What already exists?

Nothing exists that is quite like the finished product we have in mind. There are numerous sports blogs and websites with healthy followings, but none which blend a social aspect and innovative content

Who are you trying to reach?

The site was created by the college mind for the college mind. Our social media avenues offer the immediacy today’s sports coverage requires, and the site is rich in editorial content for an older audience that wants more than 140 words. The site is a community for young sports minds, thus our audience will double as contributors.

Why are you passionate about this?

A love for the game and a belief that what we have to say should be heard today.

How does your idea make the web or the world better?

We offer new ideas which can improve the young sports fan IQ and potentially improve the decision-making of those directly involved with the game itself. The site is a community which provides exposure for talented young contributors. The site will double as a social network on which young sports fans can hang out and exchange ideas.

Story

Explain your project in five simple sentences.

TwoCentSports.com is a 21st century global sports exchange.The site is a platform for the young, educated sports mind to have his two cents matter. TwoCentSports.com offers the immediacy today’s sports coverage requires through social media avenues, and is rich in editorial content for the audience which wants more than 140 characters. The site doubles as a social network for young sports writers, fans and social media users. It is a community where sports fans can hang out, exchange ideas and meet others with similar backgrounds.

1. TwoCentSports is the social network for the young sports mind.

The site is a community where innovative ideas are introduced by contributors and feedback is provided by members of the site. In turn, the members bring new content to the site and exchange it with one another.

2. The site is a 21st Century Sports exchange for the contributor who wants his two cents matter.

The site provides exposure for the content of the young educated sports mind. Members of the site take turns as contributor, either as a writer or simply a member of the TwoCentSports social network. In theory, your two cents matters just by joining the network. Members contribute, and contributors are members, thus greater following and quality of contract are dependent variables.

3. TwoCentSports.com offers the immediacy today’s sports coverage requires through social media avenues, and is rich in editorial content for the audience which wants more than 140 characters.

Social Media avenues such as Twitter, a YouTube Channel, Facebook, Flikr and Diigo provide members with a quick fix of what is going on. As for what to make of what is going on, and what should be going on, the TwoCentSports network of contributors will create editorial content which blends innovative analysis and new-wave stats to produce a fresh angle not yet implemented by the larger networks.

4.The site doubles as a social network for young sports writers, fans and social media users.

A significant part of the home page will be dedicated to content submitted by members. A member can provide his two cents through print, video (via the site YouTube channel), or photo (via the site Flikr album). In addition, members will create a profile similar to a Facebook account – only sports-related and with less detail – and communicate with other members over the TwoCentSports social media networks (Live Chat, Twitter, Facebook).

5. It is a community where sports fans can hang out, exchange ideas and meet others with similar backgrounds.

Members will be able to build relationships with other sports fans, ranging anywhere from someone else in the area to watch games with to a fellow fan with whom to exchange tickets for that night’s game. For example, a Tennessee football fan relocated to upstate New York can find another with the exact same predicament.

Add a picture or napkin sketch.

http://prezi.com/01dquf-4hqsx/twocentsports/

Tools

Our tools are the avenues in which we will attract and keep readers coming back to us. We will use social networking entities including Facebook, Twitter, Flickr and our website to keep our community engaged and satisfied.

People

Who are you trying to attract?

We are trying to attract young sports enthusiasts that want to look further into the details of sports instead of just plain old news stories and scratch-the-surface analysis based off of opinion. We’re looking for people to be able to provide content that can be objective and well informed/researched and give feedback to others content as well.

How can they help right now?

They can help right now by just getting a feel for the content that we are producing and emulating the strategy we use to analyze sports statistics. In essence, here’s the template, now go pick what you like and are interested and see what you find. Most of the time it (the content) is interesting and despite what popular opinion may be, it is correct.

Prototype

www.twocentsports.com

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